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Image Searching Explained

Alice Bonasio
3 min readAug 5, 2019

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There are many benefits to using reverse image searches. As we become an increasingly visual society, a picture really can be worth a thousand words.

For many years, if you wanted to search something on the Internet you would type a string of words into the search bar relating to what you were looking for and hoped to get the right results. You can tweak your text to suit if needs be, but it can be a laborious task to get the information you are after. However, there are literally billions of images online and these are now being used to make searches simpler.

When you search with an image, you will get results that could include similar images, websites that contain the images, and other sizes of the same image.

Finding the Origin

If you need to know where an image originated from and who created it, a reverse photo lookup is the simplest way to find the information you are looking for. Images can have a copyright on them, and this type of search will let you see if this is the case, let you give credit to the right source, and request permission for use if it is needed.

Discover Copying

If you are the original owner of an image, reverse image searches will let you see if other people are using it without your permission. Plagiarism is a big problem…

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Alice Bonasio
Alice Bonasio

Written by Alice Bonasio

Technology writer for FastCo, Quartz, The Next Web, Ars Technica, Wired + more. Consultant specializing in VR #MixedReality and Strategic Communications

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